Wednesday, March 28, 2012

Windows Phone Challenge: Up in Smoke


It must have seemed like a brilliant idea. You can imagine the pitch meeting that the ad agency brought to Microsoft.
“We’ll call it ‘The Windows Phone Challenge’! The idea will be to have people bring their smartphones in, and test them against Windows Phones, to see which completes a basic task faster. Since your phone is fastest, no one will ever win--the ‘challenge’ is a challenge in name only.” 

http://www.technologyreview.com/blog/helloworld/27677/?nlid=nldly&nld=2012-03-29


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